One of the most decorated leaders in MassMutual’s history, with 30+ years of visionary leadership.

With over three decades of leadership in the financialservices industry,Harris S. Fishman has earned a national reputation fordriving growth, fosteringinnovation, and championing a values-based culture.

 

His journey began in 1989 with MassMutual, where he quickly rose throughtheranks—from Sales Manager to General Agent—ultimately transformingMassMutualGreater Philadelphia (MMGP) into one of the company’s premieragencies. Underhis leadership, MMGP grew from 40 to over 175 financialprofessionals andexpanded its reach to more than 100 offices across Florida,Georgia, SouthCarolina, and Texas.

Today, Harrisserves as General Agent Emeritus of MMGP andChairman of Coastal Wealth, one ofthe largest financial services firms in thecountry. In his role at CoastalWealth, he leads strategic direction, growthinitiatives, and firmwideinvestments to better serve over 105,000 clients,with $32 billion in lifeinsurance in force and $7 billion in client policiesand accounts undermanagement.

Harris’scommitment to building a culture of excellence andpurpose has earned CoastalWealth numerous accolades. Under his leadership, thefirm has been named one ofthe Best Places to Work in South Florida, includedon the First Coast's LargestPrivate Companies list, recognized as a Top WealthAdvisory Practice, andhonored as a Companies with Heart recipient for its deepcommitment to communityservice and corporate philanthropy.

As a passionateadvocate for social impact, Harrisspearheaded the creation of the CoastalWealth Community Impact Foundation,which supports initiatives like the annualFeeding America Volunteer Day,sponsorship of the Walk to End Alzheimer’s, andfinancial literacy effortsnationwide. He is especially dedicated to servingfamilies with special needs,working to ensure equitable access to essentialresources and governmentbenefits.

An accomplishedspeaker and thought leader, Harrisfrequently addresses industry groups ontopics such as leadership, companyculture, and community engagement. He is arecipient of MassMutual’s CrystalAchievement Award every year from 2003 to 2024and has earned multipleChairman’s Trophies. He was also recognized as a Top CEOand CorporatePhilanthropy Leader.

Harris holds aBachelor of Science in Finance from theUniversity of Delaware and completed theExecutive Leadership Program at theDarden School of Business. He is a CharteredLife Underwriter® (CLU) andChartered Financial Consultant® (ChFC). He holds Series7, 6, 65, 63, and 24registrations with FINRA and is a registered principal withMML InvestorsServices, LLC. In 2013, he served as President of MassMutual’sGeneral AgentsAssociation.

He and hiswife, Ellen, split their time betweenPennsylvania and Florida. They are theproud parents of two daughters, Racheland Emily.

1 An insured,owner or payor of a MassMutual policy or contract as of December 31, 2024.2 Life insurance coverage in force as of December 31, 2024 related to productsissued by Massachusetts Mutual LifeCompany and its subsidiaries, C.A. Life Insurance Company and MML Bay StateLife Insurance Company.
3 Includes values of MassMutual and subsidiary insurance companies’ insuranceand retirement products and
investment products offered through MML Investors Services, LLC, a MassMutualsubsidiary.

Securities andinvestment advisory services offered through qualified registeredrepresentatives of MML InvestorsServices, LLC. Member SIPC 1000 Corporate Drive, Suite 700, Fort Lauderdale, FL33334, 954-938-8800.
CRN202807-9153080

 

Career Snapshot

General Agent, MassMutual Greater Philadelphia

(2003–Present)

Chairman, Coastal Wealth

(2019–Present)

President, MassMutual General Agent Association

(2013)

Led Coastal to serve 100K+ clients

with $32B+ in insurance coverage

Most Admired CEO

Philadelphia Business Journal (2015)

MassMutual Chairman’s Trophy

Gold: 2008, 2010, 2015, 2016 + 2018, 2020 - Silver: 2017 & 2019 - Bronze: 2012 & 2013

CEO of the Year

Main Line Chamber of Commerce (2012)

Corporate Philanthropy Leadership Award

Philadelphia Inquirer (2018)

Media  Gallery.

Getting to Know Harris

What motivates your work today?

Helping people grow into better professionals, and better people.

What leadership philosophy guides you?

Empower others with trust, structure, and mission-aligned growth.

What’s one piece of advice you’d give future leaders?

Never stop investing in people.

What makes Coastal Wealth different?

We build long-term businesses, not just short-term sales careers.

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My Approach

Knowledge is the key to a successful financial future. My background, experience, and commitment to providing you with the resources you need to make financial decisions can help make your financial future as successful as you need it to be.  I pride myself in getting to know each client so that I can understand their individual needs and what matters most to them.

This helps me recommend products and strategies designed to meet your current needs, and more importantly, your future needs.

My goal is to provide holistic, comprehensive financial services to individuals and businesses. I  can help you make good financial decisions seeking to help avoid potential issues by providing you with superior client service focused on tailored, objective financial strategies, to help you reach your goals.

Our Six
Step Process

Six clear steps. One powerful strategy for your financial future.

Identify

your unique situation
and goal.

Gather Information

to prepare your strategy.
Managed

Analyze

your current portfolio to identify any gaps that may exist.

Present Strategy

review your goals and discuss recommended strateties

Review

strategies in place so you can make informed decisions & meet goals

Impliment

strategies to help you achieve financial freedom.

Solutions That Have Impact

Achieving your financial goals takes patience to create the kind of possibilities that money can buy. Whether you’re saving for a home, a college education, a dream project, or preparing for retirement, having a trusted financial professional can support and guide you to make solid decisions that can turn life goals into reality.

Personal Solution

Protection

  • Life Insurance
  • Disability
  • Income Insurance
  • Long Term Care
  • Medical | Health | Dental

Retirement
Services

  • 401(k)
  • 403(b)
  • 457(b)
  • IRAs
  • Roth IRA
  • Defined Benefit Plans

Investment Products Services

  • Annuities (Fixed & Variable)
  • Brokerage
    Investments

Estate Planning

  • Tax Efficiency Strategies
  • Charitable Giving

Business Solutions

Smart solutions for succession, compensation, and employee benefits. Helping businesses protect what they’ve built and plan what’s next.

Succession

  • Buy-sell protection
  • Key person coverage
  • Buy-out funding

Qualified Plans

  • 401(k)
  • Simple/SEP IRAs
  • Defined Benefit Plans

Non-Qualified
Plans

  • Executive Bonus
  • Deferred Compensation
  • Split Dollar

Group Benefits

  • Health Savings Account
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Long Term Care
  • Disability Insurance
300+ Advisors Across FL & GA
Affiliated with MassMutual
Supported Independence Platform
300+ Advisors Across FL & GA
Affiliated with MassMutual
Supported Independence Platform

Proven by Results. Trusted by Builders.

"We plugged into their Life & P&C verticals and unlocked an entirely new revenue stream, without hiring in-house."

— Principal, Independent RIA

"This is what the industry’s been missing. A real partner that gets the business and delivers without ego."

— Advisor, Breakaway Team

"We plugged into their Life & P&C verticals and unlocked an entirely new revenue stream, without hiring in-house."

— Principal, Independent RIA

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Disclosure:

Ca insurance license #xxxxx | state of domicile: xx
Ar insurance license #xxxxx | state of domicile: xx
I am licensed to sell insurance in: list states
*Not all representatives can offer all services listed. Please consult our office for full details. Health & dental insurance offered by unaffiliated insurers.local firms are sales offices of massachusetts mutual life insurance company (massmutual), springfield, ma 01111-0001, and are not subsidiaries of massmutual or its affiliated companies.crn202408-949479

A Complete Wealth Strategy, Built Layer by Layer

Your financial life is interconnected. Our approach stacks six essential planning areas, from day-to-day cash flow to long-term legacy, into one integrated strategy.

Your Financial Foundation

Understand where you are today so you can build with clarity tomorrow.

Budgeting & Cash Flow

  • Cash flow review and budgeting strategies
  • Emergency reserve planning vs. deductible needs
  • Optimized savings vehicle selection

Debt & Credit Strategy

  • Debt management recommendations
  • Exploration of personal or business lines of credit

Net Worth & Asset Positioning

  • Balance sheet and net worth analysis
  • Real estate or business sale strategy and calculations

Life Events & Legacy Planning

  • Life event financial planning (marriage, children, divorce, relocation)
  • Inheritance scenario planning

Protecting What Matters

Build a smart, personalized protection strategy for your family, business, and lifestyle.

Personal & Property Protection

  • Home, auto, and business insurance review
  • Umbrella liability policy guidance
  • Business liability insurance planning

Life & Income Protection

  • Life insurance needs analysis and product education
  • Tax-efficient permanent life strategies (IRS Code 7702)
  • Income protection and disability coverage

Long-Term & Specialized Planning

  • Long-term care solutions
  • Planning for dependents with special needs

Building and Growing Wealth

Align your investment strategy with your goals, values, and risk preferences.

Strategy & Goal Alignment

  • Financial goal-setting and timeline planning
  • Risk tolerance review and portfolio recommendations
  • Market behavior coaching and timing discipline

Portfolio Design & Optimization

  • Portfolio design and asset allocation
  • Cost basis and fee drag analysis
  • Investment diversification across classes, types, and geographies
  • Guaranteed, growth, speculative, and hybrid investment guidance

Specialized & Tax-Advantaged Planning

  • Education savings strategies
  • Employer-sponsored plan optimization
  • Investment planning for business owners

Strategic Tax Planning

Proactively manage tax exposure now and in the future.Services:

  • Capital gains and tax-loss harvesting strategy
  • Tax diversification planning: taxable, tax-deferred, tax-advantaged
  • Business owner tax strategies and qualified plan selection
  • Deduction maximization
  • Tax minimization strategies
  • Future tax projection and withdrawal planning
  • Advanced ownership and structuring techniques
Let's Discuss Your Strategy
Let's Discuss Your Strategy

Retirement Income & Longevity Planning

Retirement Readiness

  • Target retirement date and income needs planning
  • Safe withdrawal rate and longevity risk review
  • Required minimum distribution (RMD) education

Tax-Efficient Income Strategy

  • Optimal account drawdown sequences
  • Roth conversion and backdoor Roth strategies

Government & Pension Benefits

  • Social Security benefit timing
  • Pension maximization analysis

Health &
Legacy

  • Guaranteed income products and annuity strategies
  • Long-term care planning in retirement
  • Business exit or succession planning

Legacy & Estate Planning

Transfer wealth on your terms, with structure, clarity, and care.

Structuring
the Estate

  • Estate balancing and asset titling strategy
  • Trust education and coordination (revocable, irrevocable, living)
  • Power of attorney, healthcare directive, and essential document review

Planning
the Transfer

  • Multi-generational wealth transfer strategy
  • Beneficiary designation audit
  • Estate tax funding solutions

Giving
with Purpose

  • Charitable giving and tax-efficient gifting

Explore Sample Strategies & Insights

Review the sample PDFs below to see the types of strategies, insights, and solutions we deliver to our clients. These examples highlight our approach to planning, protection, and long-term wealth management.

6 Critical Pillars of Comprehensive Planning

Financial Planning A to Z Highlights

JP Morgan Guide to the Markets. Retirement Focus

Retirement and the Tax Control Triangle

Rethinking Retirement Strategies