Broker Check
HON. Alejandro Mendieta

HON. Alejandro Mendieta

Managing Partner

Alejandro Mendieta is the Managing Partner of Coastal Wealth, a MassMutual firm. Leading one of the largest financial services firms in Florida, Alejandro serves his team of financial professionals and clients through holistic financial planning, custom tailored insurance solutions, disciplined investment strategies and proactive personal service.


For years, Alejandro has been asked to share his insights and formulas for growing an exceptional holistic practice with leading financial professionals in the industry. Alejandro’s proven track record has led him to become one of the top-ranked registered representatives in the country by his previous firms, LPL Financial and Metlife Premier Client Group. Currently, he has consistently been recognized year after year as one of the top-ranked registered representatives in the country for MML Investors Services, LLC. He has also received countless other accolades, including the 2017 Coastal Wealth Managing Director of the Year Award and recognized as the 2016, 2017, and 2018 Top Overall Financial Advisor and Financial Planner by Coastal Wealth. He is one of the most celebrated and respected financial professionals and executives in his community — and is a sought-after leader, speaker, and financial planner.


He also recognizes the importance of serving others. Alejandro is a member of the Executive Board of Directors for Boy Scouts of America South Florida Council, a member of the Board of Directors for the Zoo Miami Foundation and was appointed in 2020 as a commissioner for the inaugural Millennial Debt Commission. In 2017, Alejandro was named the Leukemia and Lymphoma Society’s Philanthropist of the Year, 2017 Hispanic Heritage Award by Boy Scouts of America, 2018 MassMutual Gold Community Service Award, 2018 Pacific Life Foundation Recipient, and earned the highest honor awarded by the Commonwealth of Kentucky, commissioned as a Kentucky Colonel.


In 2019, Alejandro earned the key to Miami-Dade County, named by South Florida Business Journal 40 under 40 Honoree, earned the Ron Magill Zoo Goodwill Ambassador distinction and received a certificate of appreciation from the City of Miami honoring and recognizing Mr. Mendieta as a great community leader.


Local firms are sales offices of Massachusetts Mutual Life Insurance Company (MassMutual), and are not subsidiaries of MassMutual or its affiliated companies. Alejandro Mendieta is a registered representative of and offers securities and investment advisory services through MML Investors Services, LLC. Member SIPC. www.SIPC.org. 1000 Corporate Drive, Suite 700, Fort Lauderdale, FL 33334, 954-938-8800.